Globally to date, there is about 8.3 billion tons of plastic in the world – some 6.3 billion tons of that is trash. Imagine 55 million jumbo jets and that's how much plastic exists here. In 1950, we created 2 million tons a year, which increased 200-fold by 2015.

🤯 That's a Lot of Plastic 🤯

So what's the solution?

What is a Circular Economy?

A sustainable business model that aims to eliminate waste in industrial systems through recycling, reduction, reuse, and recovery.

Circular Business Model Image


Geissdoerfer, M. Pieroni, M. Pigosso, D. Soufani, K.. (2020). Circular business models: A review. Journal of Cleaner Production, Volume 277.
Hart, J., Pomponi, F. . (2021). A Circular Economy: Where Will It Take Us?. Circ.Econ.Sust. 1, 127–141 .
. (2021). Designing out Plastic Pollution. Ellen Macarthur Foundation.
Mah, A.. (2021). Future-Proofing Capitalism: The Paradox of the Circular Economy for Plastics. Global Environmental Politics 2021; 21 (2): 121–142.

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